Written by
Mayank Batavia
12 minutes

Key Takeaways

  • Video Tools for Online Courses: Movavi, Loom, and Wistia offer features like screen recording, video editing, analytics, and seamless sharing to create engaging course videos.
  • Landing Page Tools: Platforms like Zoho, Unbounce, and Wix simplify landing page creation with templates, A/B testing, analytics, and integrations to attract and convert students effectively.
  • All-in-One Platforms: EdisonOS, Thinkific, and Kajabi provide comprehensive tools for course creation, marketing, and payments, enabling streamlined management under one roof.

Creating an online course has become more accessible than ever, with free tools allowing anyone to get started without financial barriers. These resources cover everything from course creation and hosting to marketing and payment solutions, giving you the opportunity to test your ideas and grow your audience at no cost.

This blog highlights top free tools for beginners and small creators. For those looking to expand or add advanced features, we’ve included a section on the best paid options. Begin with free solutions and transition to premium tools as your course and audience grow.

Overview of the Top Free Tools for Course Creation

Name of the Software Best For Key Feature Pricing Free availability
EdisonOS Online course creators Advanced Data Analytis and Reporting Various plans available Free trial
Movavi Video Editor Video editing Simple video editing with effects and tools One-time purchase Free trial
Loom Quick video communication Screen and camera recording Free and paid plans Free plan
Wistia Video hosting and marketing Marketing tools and analytics for videos Free and paid plans Free plan
Zoho LandingPage Landing page creation Drag-and-drop builder with testing options Various plans available Free trial
Unbounce Landing pages for conversions AI-assisted page optimization and testing Various plans available Free trial
Wix Website building Flexible templates and e-commerce options Free and paid plans Free plan
AWeber Email marketing Email automation and list management Free and paid plans Free plan
ConvertKit Email marketing for creators Focused automation and simple workflows Free and paid plans Free plan
Stripe Online payments Flexible payment processing Pay-as-you-go transaction fees No monthly fee

Top Free tools for course creation in 2025

1. EdisonOS

EdisonOS is an all-in-one LMS platform that helps educators create, manage, and deliver online courses. It provides a range of features that support both content creation and learner engagement.

With a free plan, EdisonOS offers essential tools to build courses, including multimedia integration, quizzes, and progress tracking, making it an accessible option for new creators.

EdisonOS is user-friendly and has a strong focus on interactivity. Its customizable templates and gamification options make it a solid choice for those looking to create engaging learning experiences.

Features

  • Drag-and-drop course builder.
  • Multimedia support.
  • Gamification features.
  • Analytics and learner progress tracking.

Pros

  • Easy interface.
  • Interactive design features.
  • Free tier with useful tools.

Cons

  • Limited scalability in the free version.
  • Advanced analytics require paid plans.

Pricing

Visit the EdisonOS Pricing Page for detailed pricing.

Customer Reviews

“I love your LMS guys, its amazing and it does everything, and I feel like we have everything we need here.” 

- Patrik Choi | Kyo Standard

Low-cost and free software for video:

2. Movavi Video Editor

Movavi Video Editor is a video editing tool that offers professional-grade video editing with an easy-to-use interface.

It helps create polished video lessons with features like text annotations, transitions, and media effects that improve the visual quality of course content.

Movavi stands out for its simplicity and efficient editing tools. It’s suitable for those who want to create high-quality video content without a steep learning curve.

Features

  • Pre-made templates.
  • Screen recording tool.
  • Video effects and transitions.
  • Easy export options.

Pros

  • Intuitive interface.
  • Affordable pricing.
  • Versatile video editing.

Cons

  • Watermark on videos in the free version.
  • Limited advanced features.

Pricing

For the latest pricing details, visit their official website.

Customer Reviews

“Nice product. I did not think it would help me because initially, it did not do what I thought it would (to transfer a video into a jpg with individual pictures). But today, I needed to incorporate a DVD into a video, and it worked perfectly.”

- Lisa Malenk | accountant

3. Loom

Loom is a video messaging platform that allows users to record and share video content instantly.

It allows educators to record screen tutorials, lectures, or walkthroughs and share them with students quickly, making it ideal for online courses.

Loom’s quick video sharing feature and cloud storage make it efficient for fast course creation and delivery.

Features

  • Screen and webcam recording.
  • Instant video sharing.
  • Viewer engagement tracking.

Pros

  • Simple and fast video creation.
  • Free version supports cloud storage.
  • Analytics for video engagement.

Cons

  • Limited editing tools.
  • Free plan restricts video length.

Pricing

Visit the Pricing Page for more details.

Customer Reviews

“Thanks to Loom, our designers can spend less time wrangling feedback and more time designing. Loom has tightened our feedback loops and made working as a remote team so much more accessible.”

- Taylor Jody | Design Program Manager | Brex

4. Wistia

Wistia is a video hosting platform with advanced features for video marketing and content delivery.

It hosts high-quality videos, providing an easy way to integrate video lessons into your course materials.

Wistia’s video player customization and in-depth analytics help course creators manage and track viewer engagement effectively.

Features

  • High-quality video hosting.
  • Interactive tools for engagement (e.g., calls to action).
  • Advanced video analytics.

Pros

  • High-definition video playback.
  • Customizable video player.
  • In-depth analytics.

Cons

  • Limited storage with the free plan.
  • Premium features require paid plans.

Pricing

Check their official website for more information.

Customer Reviews

“The best video marketing platform.”

“The analytics capabilities within the tool are really well built. I have used a couple of competitors in the past that weren’t nearly as streamlined and easy to use as Wistia!”

- Jake Matulewicz | Director of Marketing | Symmons Industries

Tools to create a course landing page:

5. Zoho LandingPage

Zoho LandingPage is a simple drag-and-drop tool that helps users create landing pages for courses and other marketing purposes.

It provides templates and customization options to create a professional-looking landing page to promote your course.

Zoho’s integration with other Zoho applications makes it convenient for users who need a complete suite of business tools.

Features

  • Drag-and-drop editor.
  • Pre-designed templates.
  • A/B testing options.

Pros

  • Easy to use.
  • Integrates well with other Zoho products.
  • Free plan includes essential features.

Cons

  • Limited templates in the free version.
  • Some advanced features require a paid plan.

Pricing

For detailed pricing, visit the Zoho LandingPage site.

Customer Reviews

"We have found it easy to setup and deploy. It is quite easy to build a nice-looking landing page from scratch, which is what our designer prefers to do. We most like the integrations, especially Zoho CRM, Facebook Pixel, LinkedIn, Google Ads, and Google Tag Manager."

- James Treanor | Director | Brealant Limited

6. UnBounce

UnBounce is a landing page builder focused on conversion rate optimization.

It allows course creators to build landing pages designed to capture leads, making it a useful tool for marketing your courses.

UnBounce’s AI-powered optimization suggestions help improve the effectiveness of landing pages, improving conversion rates.

Features

  • AI-driven page optimization.
  • Customizable templates.
  • Mobile-responsive designs.

Pros

  • Optimized for conversions.
  • Easy-to-use interface.
  • AI features for suggestions.

Cons

  • Expensive for small-scale use.
  • Free version has limited features.

Pricing

Visit the Unbounce website for up-to-date pricing.

7. WIX

WIX is a website builder with drag-and-drop functionality, allowing users to create custom websites and landing pages.

WIX offers easy-to-use templates for building course landing pages, with no need for coding skills.

WIX’s broad selection of templates and design flexibility make it a popular choice for those who want to create fully customized landing pages.

Features

  • Drag-and-drop editor.
  • Customizable templates.
  • Integration with marketing tools.

Pros

  • Easy to use.
  • Free plan available.
  • Large selection of templates.

Cons

  • Ads on free pages.
  • Limited analytics in the free version.

Pricing

More details on the Wix Pricing Page.

Customer Reviews

“Wix is very user-friendly. You don't have to know a whole lot about building websites. They basically hold your hand through the process and make it easy for you to create a very nice-looking site.”

- Beth Lytle | Social Media Evaluator | Appen Butler Hill

Email Marketing software for small businesses:

8. AWeber

AWeber is an email marketing platform designed to automate communication and streamline marketing efforts.

It helps course creators set up email automation and send newsletters or course updates to students.

AWeber offers a user-friendly platform with easy-to-create email sequences and good customer support.

Features

  • Email automation.
  • Drag-and-drop email builder.
  • Integration with third-party tools.

Pros

  • Free plan available with automation.
  • User-friendly interface.
  • Excellent support.

Cons

  • Limited features on the free plan.
  • Somewhat dated design options.

Pricing

For current pricing, visit the Pricing Page.

Customer Reviews

"It's simple to use.It's easy. And its like, I know everybody at the company.”

- Jamila Bannister

9. ConvertKit

ConvertKit is an email marketing tool designed for creators, helping them build and automate email campaigns.

It offers easy-to-use automation tools and email templates for sending course updates, promotions, and newsletters.

ConvertKit’s simple automation and focus on creators set it apart from other email marketing tools.

Features

  • Email automation.
  • Email templates designed for creators.
  • Integration with e-commerce platforms.

Pros

  • Simple to use.
  • Focused on creators.
  • Free plan supports a small audience.

Cons

  • Limited customization options.
  • Free plan limits the number of subscribers.

Pricing

Visit the Pricing Page for more details.

Customer Reviews

“Adding a freebie and Kit landing pages to our YouTube videos helped us add 100,000 subscribers to our email list.”

- Nisha Vora | Food blogger & YouTuber 

Payment collection solutions:

10. Stripe

Stripe is a payment processor that helps businesses accept payments online.

It enables course creators to collect payments for courses, offering multiple payment methods and global support.

Stripe’s ease of use and global payment support make it an ideal choice for handling course payments.

Features

  • Support for multiple currencies.
  • Integration with other tools.
  • Secure payment processing.

Pros

  • No monthly fee.
  • Global payment support.
  • Simple integration.

Cons

  • Transaction fees.
  • Limited customer support.

Pricing

  • Pricing Model: Pay-as-you-go.

Learn more on the Pricing Page.

Customer Reviews

“We’re constantly looking to improve performance, and with the custom checkout we’ve built with Stripe, we’re able to test things fast, make changes that match the needs of our growing business, and be sure that we’re constantly improving our metrics.”

- Alexandra Zatarain | VP of Brand and Marketing | Eight Sleep

Key Factors to look for in free course creation tools

  1. User-Friendly Interface: A platform with an easy-to-navigate design allows course creators to work efficiently without technical difficulties.
  1. Content Variety: Support for diverse content formats such as videos, documents, quizzes, and audio ensures flexibility in teaching methods.
  1. Design Flexibility: The availability of customizable templates helps creators match course designs to specific themes or branding.
  1. Assessment Options: Features like quizzes, assignments, and tracking tools provide ways to measure learner progress and engagement.
  1. Collaborative Features: Platforms that support teamwork enable multiple contributors to work on the same course seamlessly.
  1. Mobile Compatibility: Courses should be accessible on mobile devices, ensuring learners can engage from anywhere.
  1. Scalability: The ability to expand or modify courses without limitations is important for growing audiences or adding new material.
  1. Third-Party Integrations: Integration with tools like analytics, video conferencing, and other software enhances functionality.
  1. Certification Options: The option to create and distribute completion certificates adds value for learners.
  1. Transparency in Costs: Free platforms should clearly specify which features are included at no charge and highlight any potential upgrades.
  1. Community and Support: Access to tutorials, help documentation, or user forums ensures creators can solve problems and optimize their courses.
  1. Data Security: The platform should prioritize the protection of user data and compliance with relevant regulations.
  1. Analytics Tools: Basic analytics allow course creators to monitor user engagement and learning outcomes effectively.
  1. Support Availability: Even free tools benefit from responsive support channels to address technical or usability issues.

These aspects can guide you in selecting a tool that aligns with your course creation goals while meeting practical needs.

Should I be purchasing an all-in-one course creation tool rather than free tools?

Thankfully, there are platforms that have most of the above under one roof; all you need is to sign up and begin selling your course.

Source: EdisonOS screenshot

EdisonOS is one of the leading Edtech infrastructure development tools that provide diversity to any Edupreneurs to build, manage, and grow their educational business.

Proven expertise

  • EdisonOS is built to help entrepreneurs with a one-stop solution to launch and grow their Edtech company. You may use EdisonOS to offer courses for upskilling, B2B training, art, sports coaching, and design courses, among others.
  • Some of the biggest names in the education space use EdisonOS: My2tor, Test Maestro, SatNPaper, Marigold Prep, SageX, Sapa, and many more. EdisonOS is the perfect partner for a mid-to-large educational company and a great startup platform with subsidized pricing for aspiring edupreneurs.

Testing environment

  • EdisonOS has created the perfect environment for tests like the SAT. Your students will get to experience the exact test-like feel before their big day.
  • EdisonOS has researched and analyzed some tests to the most granular level possible. No surprise, therefore, that they can create the most accurate digital SAT replica possible.

Technology

  • EdisonOS pages load as much as 85% faster. That's an incredible push for better search engine rankings and a delightful customer experience.
  • Their inbuilt SEO builder tool will optimize your content for better, higher visibility in searches. Your digital marketing starts with a huge advantage.

Support

  • Their community-led spaces are famous for the insights and support they offer.
  • Learn and draw inspiration from their podcasts that feature teacher-preneurs who've made it big. All this makes EdisonOS the best platform to launch an online course.
  • Dedicated Success Managers who have experience of over a decade in the field of Edtech business building who are available to train, help, solve, and co-build your education business.

Pricing

  • You may start your free trial or book a personalized demo for more.
  • Paid plans start at $129. That's a real bargain, considering how much they offer.

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