Episode 144 | Mark Herschberg | Brain Bump | The Knowledge Entrepreneurs Show

Key Takeaways

Mark Herschberg is a fractional CTO and CPO who provides guidance to smaller companies on tech and product development.
He has been teaching professional development skills at MIT for over 20 years.
Mark wrote the book 'The Career Toolkit' to share essential skills for success.
He founded Cognosco Media and developed the app Brain Bump to help people retain and access key ideas from various sources. Creating evergreen content is crucial for thought leaders and content creators.
Email and social media are not always the best tools for delivering evergreen content.
AI can be overrated and may contribute to a decrease in content quality.
Human connection and relationship-building are still essential in a digital world.

We discuss the trends and developments in the Standardized Test Prep market and serve as a voice for industry experts