In this conversation, Brian shares his journey from a background in documentary filmmaking to becoming a test prep tutor specializing in GRE and GMAT. He discusses the differences between standardized tests, the motivations of adult learners, and the challenges of transitioning from academia to a full-time tutoring business. Brian emphasizes the importance of referrals in his business model and the competitive nature of business school admissions, while also addressing the evolving landscape of standardized testing and the expectations he sets with his students. In this conversation, Brian discusses the intricacies of tutoring, focusing on the importance of personality fit, the holistic approach to student support, and the challenges of managing a tutoring business. He emphasizes the need for effective communication with both students and parents, the significance of time management, and the role of technology in enhancing the tutoring experience. Brian also reflects on his journey from a one-man operation to a small team, highlighting the balance between maintaining quality and scaling the business.
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