Episode Description

In this conversation, Sujoy Kr Datta shares his journey from academia to becoming a passionate educator in the test preparation field. He discusses his educational background, the pivotal moments that led him to choose teaching over research, and the challenges he faced in balancing career aspirations with personal values. Sujoy reflects on his experiences in marketing, the differences in teaching environments, and his philosophy on student engagement and class management. He emphasizes the importance of maintaining a manageable class size to ensure effective learning and shares insights into the demanding nature of teaching. In this conversation, Sujoy Kr Datta shares his journey from being an employee in the education sector to becoming an entrepreneur. He discusses the challenges he faced in finding the right partner, the lessons learned during the initial phase of his startup, and the transition from offline to online education due to the COVID-19 pandemic. Sujoy emphasizes the importance of sustainable business practices, the shift to one-on-one classes, and his experience in content creation for various educational companies. In this conversation, Sujoy Kr Datta discusses various aspects of test preparation, including the concept of guestimates, pricing strategies for test prep services, the challenges of creating original content, and the future of content creation in the industry. He also shares insights on client acquisition, marketing strategies, and the technology tools he uses for his work. The discussion highlights the importance of logical reasoning in guestimates, the nuances of pricing in education, and the evolving landscape of content creation in the digital age.