Episode 78 | Arun Jagannathan | CrackVerbal & Yzerly | The Knowledge Entrepreneurs Show

6 Oct 2023
1hr 32min

Episode Description

In this conversation, Arun Jagannathan shares his journey from being an IT professional to becoming an entrepreneur. He discusses the cultural influences that shaped his views on entrepreneurship, his decision to teach part-time while working full-time, and the eventual transition to full-time entrepreneurship with his wife as a co-founder. Arun also highlights the importance of seizing opportunities and the challenges of building a brand in the education sector. In this conversation, Arun Jagannathan discusses the challenges and strategies of balancing personal and professional life while running a startup with his spouse. He shares insights on transitioning from being an individual brand to establishing a company, the evolution of teaching methods, and the importance of hiring and team dynamics. The conversation also delves into the impact of the pandemic on education, the evolution of technology in EdTech, and the challenges faced in securing VC funding. Finally, Arun highlights the expansion of services from test preparation to career counseling, emphasizing the organic growth of their offerings based on customer feedback. In this conversation, Arun Jagannathan discusses the evolution of career counseling, emphasizing the importance of understanding one's goals and the paths to achieve them. He shares insights into the sales and marketing strategies for educational services, particularly focusing on performance and content marketing. The discussion also covers the launch of English for India and Vizerly, highlighting the challenges and opportunities in teaching English in India. Furthermore, Arun explores the impact of generative AI on language learning and the future of education, advocating for the integration of technology to enhance learning experiences.

Key Takeaways

  • Arun co-founded two companies: Crack Verbal and Perspicacity.
  • Crack Verbal helps individuals make smarter career decisions.
  • Cultural influences play a significant role in shaping entrepreneurial mindsets.
  • Teaching part-time allowed Arun to explore his passion for education.
  • The transition to full-time entrepreneurship was a calculated decision.
  • Family support was crucial in Arun's entrepreneurial journey.
  • Building a brand requires understanding the market and seizing opportunities.
  • Free advice often leads to a lack of value from recipients.
  • Arun's journey reflects the importance of adaptability in business.
  • The entrepreneurial journey is often filled with unexpected challenges and learning experiences. Support is crucial when managing work-life balance.
  • Engagement and constant activity are part of my personality.
  • Balancing family and business requires learning and adaptation.
  • Teaching is an art that evolves with experience.
  • Hiring should be based on business growth, not just immediate needs.
  • Online education requires a shift in teaching methods.
  • Technology has significantly improved user experience in EdTech.
  • Navigating VC funding requires a clear understanding of your business model.
  • Customer feedback is vital for expanding service offerings.
  • Building a network of mentors enhances the value of career counseling. Confidence builds through feedback and success.
  • Career counseling involves understanding goals and current status.
  • Investing in education requires clarity of purpose.
  • Performance marketing can yield leads but varies in quality.
  • Content marketing is essential for engagement.
  • English learning in India faces monetization challenges.
  • Generative AI can enhance language learning experiences.
  • Teaching adults requires understanding pedagogy.
  • Communication skills are crucial in the online world.
  • Technology can help scale educational efforts.

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